Starting a company is surprisingly easy and difficult.

Getting incorporated, vetting vendors, setting up partnerships, etc. is easy.

The mental game is the toughest part.

I’m just 3 months into running my first business. Nobody taught me how to manage 100% of my time as an independent entrepreneur – I’m learning in real-time. And I fail constantly, but sometimes I have a really good fucking day where I just nail everything and set a meeting and make good progress.

I’m starting to realize that my target shouldn’t be to make 5/5 of my weekdays perfectly productive. That standard just makes me hate myself. It might better apply to a 40-50 year old lifelong entrepreneur who is more disciplined and experienced than me; realistically I’m not that guy yet. It is realistic, however, for me to acknowledge my potential to slam-dunk crush it frequently, and to move my aim from 1/5 to 2/5 to 3/5 days a week over the coming months.

It’ll require hours of self-reflection and tweaking processes and sacrifice to get there.

Progress is coming.

It just takes willingness to accept the things I can not change, and the courage to change the things I can.